Becker's Healthcare June 18, 2019
In 2012, Ron Vianu grew intellectually curious about something. He was working at a fast-growing referral management platform in New York at the time and began to uncover what he describes as a major disconnect between payers and providers over radiology.
When presented with a referral platform in radiology that would assess providers based on quality and price, he says most payers declined and noted they had bigger problems to tackle. “And the feedback we received from the provider community could not have been any more different,” Mr. Vianu says.
In talks with hospitals, health systems and medical groups about radiology, Mr. Vianu heard anecdotal evidence illustrating the risks of variation in diagnostic imaging. People shared stories of loved ones...
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