Aging In Place Technology Watch January 6, 2022
This week is CES 2022 — new and current entrants seek markets and partnerships. Perhaps you aren’t paying attention — but once per year, innovations from around the world are presented at CES for comment, media attention, and most of all, seeking interest about what’s new (or even just envisioned). This year it is a hybrid event — with some folks in person, some watching online and others lurking among the press releases. Next week’s blog post will detail 10 products/services from CES 2022 that will likely make a difference for older adults. But this week, here is advice for startups and new entrants when thinking about reaching an older adult audience. It is extracted from the Technology for Aging...
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