Fierce Healthcare January 11, 2024
Anastassia Gliadkovskaya

YouTube has launched a new feature to help users quickly find actionable and easy-to-follow videos for basic first aid and emergency care from authoritative health organizations.

Viewers searching for certain acute health topics will now see a pinned shelf titled “First aid from health sources” at the top of search results, featuring short explainer videos. YouTube Health partnered with Mass General Brigham and the Mexican Red Cross on the content.

The information shelves will appear for topics including opioid overdose, seizure, heart attack, psychosis, CPR, choking, bleeding, stroke, snake bite, tourniquet, suicide and poisoning. They are launching in the U.S. in English and Spanish, with additional countries and languages to come.

Mass General Brigham was an early pilot tester of...

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