Senior Housing News March 17, 2025
Senior living operators can struggle to show how rewarding and fun community life can be with prospective residents. Social media can help communities showcase their strengths – if they are fast to the draw, that is.
Venice, Florida-based LifeStar Living often holds events where residents can showcase talents and skills, like senior olympic games; and seeks to join larger conversations online. Those events and trending topics are a great way to join the conversation, and in the process show prospects what they can gain by moving in.
These moments can happen in the blink of an eye, but are well worth seeking out, according to Jessica Kraft, executive vice president of marketing for LifeStar Living.
“You have to be quick....
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