Forbes June 16, 2023
Sai Balasubramanian, M.D., J.D.

Among the vast array of products that Google has built over the years, perhaps one of the most used by daily customers is the Google application for mobile phones. The company dedicates significant resources to this application both to improve its quality and to continuously expand its features, given the wide impact and everyday use factor that the app has.

Housed in this app is Google Lens, a vision-based tool that allows users to search what they see via their smartphones. Essentially, Lens compares an uploaded or captured image to other images throughout the internet (akin to traditional Google search), and ranks the results based on their similarities to the user’s image. This provides the user with context as to...

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