Forbes March 15, 2025
SXSW is the ultimate FOMO conference—you can’t see everything, no matter how hard you try. The XR Experience Exhibition, curated by Blake Kammerdiener, once again stood out asone of the festival’s highlights. With 31 projects—15 in competition and 16 in the XR Experience Spotlight—this year’s showcase underscored the continued evolution of immersive storytelling, from mixed reality (MR) experiences in real-world settings to dome projections and large-scale, multi-user installations.
The XR Experience Competition featured 15 world premieres, with the top Jury Award won by Chloé Lee’s Reflections of a Little Red Dot, an open-world documentary exploring Singapore, a country in transition. Judges praised its subtle yet deeply resonant storytelling, calling it “a universal sense of place.” Also honored with a Special...
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