Fortune June 2, 2019
Apple has been the top seller of wearable computing devices for the past few years, thanks to the popularity of its smartwatches and AirPod wireless earbuds. But with competitors like Fitbit, Samsung, and Garmin adding new features to their competing devices, Apple can’t afford to stand still.
The fifth generation update of the Apple Watch isn’t expected until the fall, but this week Apple holds its annual World Wide Developer Conference, known as WWDC, where it will debut the sixth generation of the software that runs on the watch. And, as it has done for the past few years, Apple will offer users some enticing new features, especially around health and wellness, analysts say.
“Health and fitness has to be...