LinkedIn September 13, 2017
Why is it so difficult to implement a “patient engagement” strategy? Simple. No one wants to be a patient.
It is usually only out of necessity that we become patients… a trauma, an infection, symptoms from a chronic disease, bad news (or at least ambiguous news) from the annual physical that requires a follow-up. Sorry but no one looks forward to learning they must have more clinical visits. No one enjoys sitting in the waiting room or filling out forms or coordinating specialists or reconciling medications. Confidential patient data seems to leak out of clinics like water from a sieve; the cost to become a patient is the leading cause of bankruptcy in the US; medical errors are the third...
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