Fierce Healthcare November 22, 2023
Paige Minemyer

Given the competition in the Medicare Advantage (MA) market, insurers are devising plenty of ways to stand out in the crowd, ranging from grocery benefits to enhanced dental coverage.

But one area that’s still lacking in many ways is in cancer coverage. Harlan Levine, M.D., president of health innovation and policy at City of Hope, told Fierce Healthcare in an interview at the HLTH conference last month that it’s critical for the industry to “modernize” the definition of parity around cancer.

“You never see someone going into the market and saying to a Medicare Advantage potential customer: We have the best cancer program for you,” he said.

Levine said the incentives aren’t yet aligned for health plans to really embrace...

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