Medical Economics September 27, 2023
Payers and providers must build trust among their patient bases to gain access to more quality data. But trust isn’t built overnight.
Every time you visit a website, you’re confronted with the same prompt: “Accept all cookies or manage preferences.” Oftentimes, consumers feel obliged to blindly permit access to their data as they simply don’t have the time or means to understand their options. For those who are willing to go the extra mile and confirm their preferences, they’re met with complex language and dozens of questions, and they arguably still leave the site not completely understanding what is being done with their information. Beyond consumers’ cookie conundrum, rising cybercrimes and disparate privacy legislation have also weakened the public’s trust...
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