Why health care disruptors fail and what primary care physicians can learn

Medical Economics October 31, 2024
Eric Mayeda

Are retail giants still a threat to the primary care practice?

As retail and tech giants continue to expand into health care, one question on everyone’s minds is this: Why do some of these behemoths—often referred to as health care “disruptors”—fail while others succeed? And for independent primary care physicians, the question goes deeper. Of those that succeed, do any pose a threat to financial sustainability to primary care in the next 3-5 years?

These are valid questions as the number and type of companies disrupting health care continues to grow, even as physicians battle significant financial hardships.

Why some disruptors fail

Companies disrupting health care don’t succeed for several key reasons:

1. Core strengths of disruptors don’t entirely translate...

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