Becker's Healthcare February 19, 2024
Kelly Gooch

CEOs have a lot on their minds as they face challenges within their respective organizations and industries, and one initiative they should make time for is publishing a book.

That is the argument made by Mark Murphy, a New York Times bestselling author and founder of LeadershipIQ.com, in an article published in Forbes last month.

Mr. Murphy said each CEO across industries needs to publish “a 100-150 page book that explains how your company uniquely solves a deep pain in the market.”

“For example, if you’re the CEO of an architecture firm, your book could discuss the evolution of workspace design with the rise of remote workforces, including how traditional office spaces are being repurposed to attract workers back to...

Today's Sponsors

Venturous
Got healthcare questions? Just ask Transcarent

Today's Sponsor

Venturous

 
Topics: Employer
Why CEOs Keep Betting On The Wrong Innovations?
The High Price of Treatment Resistant Depression for Employers
The Pandemic Proved That Remote Leadership Works
More than 65 Organizations Call on Workplaces to Provide Comprehensive Obesity Care Coverage
The state of AI: How organizations are rewiring to capture value

Share This Article