Medical Xpress August 19, 2025
Samuel Cornell, Nick Haslam, The Conversation

If you’ve spent time on social media recently, you have probably been exposed to questionablewellness” content. You may have been instructed to dip your toes in icy water or let the sun shine where it usually doesn’t.

Wellness trends such as drinking “loaded” water or taking ice baths may be benign for most people, while others such as drinking raw milk, eating raw organ meats, or taping your mouth while you sleep carry real risks.

The online spaces where they circulate can also be harmful, serving as breeding grounds for conspiracy theories, anti-vaccination sentiment, and misuse of appearance- and performance-enhancing drugs.

It’s easy to dismiss followers of extreme wellness trends as gullible or misinformed. But research suggests personality traits...

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