Managed Healthcare Executive February 17, 2023
Seth Ravine

Organizations as diverse as social media platforms, online shopping websites and healthcare companies often consider that their business is making connections, selling goods or providing care services, respectively. While these are the outputs of these businesses, there’s a key factor relevant and important to all businesses—not just those mentioned above—that doesn’t always receive the focus that it should: data.

What these organizations and others have in common is the potential ability to solve problems for customers using the data they have. These companies offer many goods and services, but data may be their most valuable commodity. Social media outlets are adept at using data and could be thought of as data organizations first and foremost—with the ability to sell an...

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Topics: Insurance, Patient / Consumer, Payer, Social Media, Technology
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