Medical Economics March 20, 2025
Medical offices may feel clinical, but some personality and warmth will connect with patient emotions.
I still remember standing in my very first office. All I saw were stark white walls and fluorescent lighting. There was a faint smell of antiseptic in the air. I thought, “There has to be a better way.” As a practicing dentist and the founder of a dental clinic in Los Angeles, I know how an inviting, personality-driven environment can completely transform a patient’s experience. The sterile settings we typically associate with health care might make sense from a functional standpoint, but they often miss the mark when considering the patient’s experience.
Why should a dental or medical office visit feel like a dreaded obligation?...
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