CNBC June 10, 2025
Key Points
– As Oura has continued to disrupt the multi-billion dollar wearables industry, the company has leaned further into providing a deeper picture of the health and wellness of wearers of its rings.
– That goes well just beyond metrics like heart rates and sleep scores, and into things like AI-powered health coaching and a deep focus on women’s health.
– “The device you’re going to have on your body to monitor your sleep, your activity, your overall health [and] make predictions about your health, will be the Oura Ring,” said Oura CEO Tom Hale.
When the idea for the Oura Ring was first spawned in 2013, the company’s founders envisioned a device that would take a precise look...
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