What makes the NHS App successful?
Digital Health July 3, 2024
Building a ‘superapp’ is a delicate act of statecraft, writes Mohammad Al Ubaydli from Patients Know Best
With the success of the NHS App, it is worth reviewing what NHS England did right. Working with governments across the world, I can say this success is rare and complex.
Some definitions to start us off. The NHS App is an example of a ‘superapp’: a mobile application that offers a wide range of services and features within a single platform.
Very few technology companies can pull this off. Tencent’s WeChat is the shining example in the world. Starting in 2011 as a Chinese alternative to WhatsApp, its 1.1 billion monthly users attracted other companies to integrate their services into the WeChat...