Wellness market hits $5.6 trillion as 'gray areas' with healthcare grow

Becker's Healthcare November 9, 2023
Molly Gamble

Global wellness drew $5.6 trillion in revenue in 2022 and is poised to generate $8.5 trillion by 2027, according to a new report from industry group Global Wellness Institute, as overlaps with healthcare expand.

The institute accounts for 11 dimensions of wellness with the largest being personal care and beauty ($1.09 trillion); healthy eating, nutrition and weight loss ($1.08 trillion); and physical activity ($976 billion). Wellness tourism and real estate, traditional and complementary medicine, public health and personalized medicine, and mental wellness make up other subsectors.

“If the market was worth a record $4.9 trillion in 2019, and then shrank 11% to $4.4 trillion in the pandemic year of 2020, the research indicates that the wellness economy has seen...

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