Health IT Analytics June 5, 2024
Shania Kennedy

Synthetic data is touted as a privacy-preserving alternative to the use of real-world patient information in healthcare analytics.

Healthcare generates a wealth of data, much of which is captured in provider notes and patient EHRs. In recent decades, healthcare organizations have begun not only to see the value of this information but also to use it to pursue key goals, such as improved outcomes.

However, data availability and quality, alongside concerns about patient privacy and HIPAA compliance, have hindered these efforts. To overcome these challenges, some in the healthcare industry are advocating for the use of synthetic data, information that mimics real-world data (RWD) without compromising privacy.

This primer will explore what synthetic data is and outline the opportunities and...

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