Forbes February 13, 2025
Lubo Smid

Co-founder & CEO of STRV. Forbes 30under30. Startup-minded entrepreneur passionate about cutting-edge technology and adventurous lifestyle.

Wearable fitness technology is everywhere. Chances are, you’re already wearing a smartwatch, fitness tracker or ring that monitors sleep and recovery. These devices offer real-time insights into how we move, exercise and live our lives. And they generate an enormous amount of data along the way.

For fitness brands, this is an unmissable opportunity. People are already tracking their health in ways that were unimaginable a decade ago. The question is: How can you turn that data into a game-changer for your business?

By integrating wearable tech, studios can deliver personalized experiences, build stronger customer connections, gain a competitive edge…and much more. With innovation...

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Topics: Digital Health, Patient / Consumer, Provider, Technology, Wearables, Wellness
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