Forbes January 1, 2026
Nirit Cohen

We are starting the year in the wrong conversation.

January usually opens with familiar language. Productivity targets. AI roadmaps. Efficiency goals. Transformation plans that promise more output, faster execution, and better margins. Organizations return to work energized by strategy decks and confident narratives about what comes next.

But people return to work carrying something harder to name. A sense of emotional misalignment. A feeling that something is shifting beneath the surface of work, even if daily routines still look familiar. A growing realization that last year’s language no longer quite explains what they are experiencing.

Why Last Year’s Language About Work No Longer Works

For years, the future of work has been framed primarily as a technology story. New tools...

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