Walmart and Amazon Race to Digitize the Physical Store

PYMNTS.com June 14, 2024

As Walmart and Amazon compete to stay at the forefront of retail’s omnichannel transformation, the two industry giants are integrating digital technologies into physical stores, aiming to provide the most convenient, connected shopping experience.

Walmart, for its part, is digitizing shelf tags to make brick-and-mortar operations more efficient, which in turn will translate to a more frictionless consumer journey within its four walls.

After conducting a trial at the Grapevine, Texas, location, the retailer announced plans to roll out digital shelf labels, created by VusionGroup, to 2,300 stores by 2026. The labels will replace traditional paper price tags on shelves, enabling employees to update prices using a mobile app and reducing the manual labor involved. With over 120,000 products per...

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