Home Health Care News October 3, 2023
April Anthony is used to running large home health and hospice entities.
VitalCaring – where she now serves as CEO – is still smaller than what she’s used to. It likely won’t be small for long, however.
Despite her industry clout, a smaller footprint has made it hard to negotiate with Medicare Advantage (MA) plans.
“We’re having some meetings, but we’re not having success yet,” Anthony told Home Health Care News last month. “It’s one thing to get somebody to sit there and nod, but it’s another thing to get them actually signed up for something.”
Based in Dallas, VitalCaring is a home health and hospice provider with dozens of locations across Texas, Oklahoma, Louisiana, Mississippi, Alabama and Florida. The...
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