4sight Health August 28, 2024
David Burda

I was the editor of a healthcare business magazine for 11 years. I was in charge of hiring and firing our editorial staff of reporters, editors and designers. My performance measures for new hires were pretty simple: get to work on time, work hard, do a good job, don’t cause any trouble and leave on time.

You’d be surprised how many people said they could meet that five-part test if I hired them but who then had issues meeting one or more of those performance criteria after I hired them.

We also had performance measures for our editorial staff as a whole. Metrics like corrections to measure our accuracy, letters to the editor to measure our reader engagement, scoops to...

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