Using Patient Navigation to Support Healthcare Consumerism Trends
Patient Engagement July 10, 2019
Patient navigation services is a leading solution for the 69 percent of organizations that prioritize healthcare consumerism.
As healthcare consumerism continues to grip the industry, organizations are turning to a slate of approaches to better serve patient needs and preferences, with none other than patient navigation protocol serving as perhaps the most effective solution, according to a new survey of healthcare c-suite leaders.
The survey of nearly 100 leaders, conducted by healthcare consulting firm Sage Growth Partners, revealed that 69 percent of organizations list consumerism as a top priority. As patients, who are increasingly bearing the financial responsibility for their own care, continue to be exposed to consumer-facing services in other sectors, they are expecting the same from their healthcare.
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