Fierce Healthcare February 8, 2023
By Paige Minemyer

Most employers offer some kind of wellness program, or incentives to complete health activities, but getting employees to engage with them remains a challenge. (Pixabay)

UnitedHealthcare is rolling out a new wearables-based rewards program for members and their spouses.

In UnitedHealthcare Rewards, eligible members can earn up to $1,000 per year by using wearable devices to complete health goals and activities, the insurance giant announced Wednesday. For example, a member could use their activity tracker, smartwatch or smartphone to log their sleep or daily exercise, earning credit toward the rewards program, UnitedHealthcare said.

Members can choose from multiple wearable options, including products from the “world’s leading device makers,” the insurer said, and can apply rewards to an...

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Topics: Digital Health, Insurance, Patient / Consumer, Payer, Provider, Technology, Wearables, Wellness
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