PYMNTS.com September 24, 2025

Health insurance company UnitedHealthcare has launched a digital shopping experience that enables member-direct purchase of health and wellness offerings.

The new UHC Store, available in the UnitedHealthcare app and on myuhc.com, offers members discounts of up to 15% on weight loss programs, orthopedic management apps, women’s health resources and other offerings, the company said in a Wednesday (Sept. 24) press release.

UHC Store is now available to 6 million eligible UnitedHealthcare members, and the company aims to expand it to 18 million by the end of the year, according to the release.

“Across UnitedHealthcare, we are listening to our members and clients to understand and address their expectations for health care,” Dan Kueter, CEO of UnitedHealthcare’s commercial business, said in...

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