MedCity News October 12, 2015
Paul Keckley

Friday night, I visited a new brewery in Asheville that’s abuzz locally—the Sierra Nevada Brewing Company that opened in March. My golf confidantes said it was “something else” and they were right–huge, crowded, and noisy.

My server, Terri, is one of the brewery’s 300 new employees. She moved from Florida to North Carolina for the job, explaining its commitment to environmental sustainability and its benefits were the draw. On its website, “beer bucks with every paycheck, an on-site medical clinic, massage therapy, wellness programs, growth and development opportunities and even employee only Beer Camps” are mentioned along with the company’s innovative ways it crafts its brews “naturally” with home grown ingredients.

I am not much of a beer drinker but...

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