Senior Housing News January 3, 2025
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The senior living industry sits at an important crossroads between challenges and opportunity in 2025. What operators do now could mean the difference between success and failure in the coming years.
On the one hand, the industry is still shaking off a few lingering woes from its ordeal during the Covid-19 pandemic, with many companies still looking to make up lost margins and revenue even after reaching pre-2020 occupancy rates. On the other hand, senior living operators are staring down a years-long demand runway in the form of the baby boomer generation – and meeting that demand will require creativity compared with the past.
As operators grapple with operational pain points that...
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