Forbes July 19, 2024
Vytautas Kaziukonis

Vytautas Kaziukonis is Surfshark’s Founder and CEO.

In today’s digital age, ransomware, phishing and data breaches are becoming more frequent and intense than ever before. In 2023, cyberattacks significantly endangered 3 out of 4 U.S. companies. With reputational damage and financial losses expected to hit almost $452 billion in 2024, small- and mid-sized businesses (SMBs) should prioritize improving their cybersecurity strategies. Many SMB owners unknowingly make critical mistakes in this area. What are the primary cybersecurity pitfalls they need to steer clear of?

1. Assuming They Won’t Be Targeted

Many SMBs think they are too small to attract cybercriminals, which only makes them more vulnerable. Cybercriminals often see small businesses as easy prey due to their potentially limited resources or...

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