Forbes December 4, 2024
In 2024, the healthcare industry faced unprecedented challenges, including the largest cybersecurity attacks ever recorded, historically low Customer Experience Index (CX Index™) scores, and widespread disruptions in relationships between health systems and insurers that drove the spread of medical deserts.
As the industry moves into 2025, it faces a complex terrain pitted by the aftermath of these challenges. New hazards will continue to emerge: growing concentration risk, regulatory uncertainties stemming from the overturning of the Chevron doctrine, and the impact of an upcoming election. We expect healthcare organizations (HCOs) to move into protection mode, prioritizing cybersecurity enhancements and investing in generative AI (genAI) technologies to improve customer experiences and manage rising costs. Forrester predicts a challenging yet opportunity-abundant landscape for...
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