MedPage Today July 14, 2023
— New social media forum has promise, and a few flaws
Despite a promising launch, Threads — the social media app that hopes to unseat Twitter as a dominant space for online medical networking and communication — may not be ready to win over the medical community.
Threads, a networking platform created by Meta, launched on July 6 and appears to mimic Twitter’s short-form messaging style. It reportedly surpassed 100 million sign-ups in its first week, according to Meta CEO Mark Zuckerberg.
Among new users were medical professionals, some of whom are members of the Twitter community known as #MedTwitter.
HealthQuant, a company that tracks physician engagement on social media, shared data with MedPage Today that showed declines in posting...
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