Senior Housing News July 19, 2024
If they hope to be successful, operators must understand that senior living is a “problem business.”
That’s according to The Springs Living CEO Fee Stubblefield, who explained that residents frequently come to senior living communities because they are experiencing problems – for this reason, among others, there are “friction points” that are inevitable, and demand a particular mindset from operators.
Part of that mindset is taking a long-term and big-picture view, more like a farmer cultivating a field or orchard and less like an industrialist stamping out widgets.
“You have to play the long game,” Stubblefield said during a recent episode of the SHN Transform podcast. “You can’t control the uncontrollable; you have to ride the waves.”
He referenced the...
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