Health Populi March 30, 2021
As the coronavirus crisis stretched from weeks into months, now over one year since being defined as a pandemic, U.S. consumers have made significant investments into their homes for working, educating students, cooking, and working out.
Welcome to the “rebalancing of the homebody economy,” in the words of McKinsey, out with new data on consumer sentiment during the coronavirus crisis.
The continued penetration of vaccines-into-arms in the U.S. is fanning optimism in terms of household economics, personal spending — especially on experiences that get folks “out” of the house.
Still, the Homebody Economy will persist even post-COVID, with a growing realization that “home” has become a safe haven for many life-flows — with continued investments planned in 2021 for home...
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