Commonwealth Fund September 12, 2023
Gretchen Jacobson, Faith Leonard, Elizabeth Sciupac, Molly Fisch-Friedman, Robyn Rapoport

TOPLINES

  • A larger share of older adults with low income said they experienced fraudulent Medicare marketing practices

  • Many older adults said they don’t know how to report their concerns over potentially fraudulent Medicare plan marketing

Introduction

During Medicare’s annual open enrollment period, marketing pitches from private plans are seemingly everywhere. They can be seen on TV and the web. They’re on highway billboards and in brochures in physician waiting rooms. And they’re targeted to beneficiaries through email and phone calls. All types of Medicare plans are advertised, from Medicare Advantage plans to Medigap supplemental and stand-alone drug plans.

The proliferation of this marketing has led to an increase in...

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