National Law Review June 13, 2022
Douglas A. Grimm, Gayland O. Hethcoat II

The metaverse is widely regarded as the next frontier in digital commerce, with businesses across all industries spending millions of dollars to acquire a digital presence for positioning as market leaders. While it offers transformational opportunities, the metaverse also presents unique legal challenges. This Alert highlights a few key legal issues stakeholders in the health care industry should consider before entering the marketplace.

Overview of the Metaverse

At its core, the metaverse is the next generation of the internet, promising immersive, three-dimensional experiences with vibrant digital marketplaces and a strong social component. In these marketplaces, businesses and consumers typically transact using cryptocurrencies—digital forms of exchange that are distributed within a decentralized system using secure cryptographic methods—and non-fungible tokens (NFTs)—unique digital...

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