MedCity News July 9, 2025
At a time when AI is reshaping pharma, Reverba Global CEO Cheryl Lubbert explained in an interview why empathy, context, and ethics still require a human touch.
The growing prominence of health tech enlisting artificial intelligence has led to a lot of practical applications for automating a wide variety of administrative tasks, analyzing medical images for patterns associated with clinical decision support, and identifying targets for drug development. But looking to the future, questions abound as to other applications in which AI will be applied. Some lawmakers want no limits put on AI applications for the next 10 years. But in healthcare, one thing needs to be clear. The role of AI should be to support the human clinician’s touch,...
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