BenefitsPRO April 16, 2019
Employers are looking for innovators to help lower costs and improve outcomes. But which horse to back?
In today’s world, health care startups that find favor among health plan sponsors—and the benefits brokers that counsel them—are best positioned to survive.
Go online and you’ll find plenty of lists of health care startups to follow. These upstarts have names like Healx, Helix, Hu-manity.com, HabitNu … and those are just a few of the “H” newbies.
Everyone seems to have their favorites. But which horse to back? It’s a tricky business, this founding or funding a health care company, or releasing a new product or service under the auspices of an existing firm. Those employers concerned with health plan design and cost,...
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