Visual Capitalist September 26, 2018
The digital age is no longer about just the product – it’s equally about the customer experience.
In turn, businesses are competing on their ability to deliver quantifiable results to empowered consumers, who are:
- Informed
- Proactive
- Demanding
- Discerning
- Cost-conscious
Naturally, empowered consumers have high expectations of the services and brands they choose to integrate into their lives – and Amazon’s buying experience, which is ultra-fast, convenient, innovative, and driven by user reviews, is the perfect example of this trend in action.
This “Amazonification effect” is transforming every industry from retail to finance – and the healthcare industry is now set to change forever for both consumers and businesses.
DREAMS OF AMAZONIFICATION
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