MedCity News February 1, 2024
To meet evolving consumer expectations, providers must have a strong digital marketing strategy and user experience online. Here are 5 healthcare marketing trends to pay attention to in 2024.
The healthcare industry has undergone a massive transformation in recent years and is growing at a rapid pace. By 2028, the global healthcare market is projected to reach $665.37 billion. With national healthcare spending projected to reach $5.7 trillion by 2026, healthcare companies must continue to innovate and evolve their digital experiences to remain agile in this increasingly competitive environment.
In recent years, access to trustworthy content and convenient care has become a top priority for healthcare consumers — and studies like the Kyruus 2023 Care Benchmark Report indicate that the...
Today's Sponsors
Today's Sponsor