Computerworld August 21, 2024
Matthew Finnegan

IDC survey finds that just 35% of businesses are keen on using the augmented reality headset, though finance and healthcare sectors show greater interest.

More than half a year since its launch, Apple’s Vision Pro has attracted only muted interest from businesses. The augmented reality headset holds greater appeal to large firms, however, as well as in particular industry sectors.

That’s according to a recent International Data Corporation (IDC) survey report, which polled 402 US-based IT managers and employees with responsibility for purchasing AR/VR devices.

The survey, conducted in June this year, showed that 35% of the repondents were “very interested” or “somewhat interested” in the device.

The level of interest interest from businesses to date can be described as...

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