AXIOS May 6, 2024
Tech platform policies on labeling AI-generated images and video users are a moving target.
Why it matters: The explosion of generative AI online is making it harder for people determine what is and isn’t real on social media.
Between the lines: Tech giants have guidelines in place for their own platforms, and are also joining coalitions to set industry standards for labeling.
- Meta, Google and TikTok all say that content made with their own AI tools will be labeled automatically.
- But content that’s made with other AI tools and posted on these platforms is harder to label.
YouTube currently requires disclosure for any “content that is meaningfully altered or synthetically generated when it seems realistic.”
- “Beauty filters”...
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