McKinsey June 24, 2021
Djavan De Clercq, Nelly Papalambros, and Tobias Silberzahn
Sleep deprivation has become a global problem. Can the burgeoning sleep-tech industry provide solutions?
In recent years, sleep loss has become a critical issue, with far-reaching implications for human health and well-being. One in three Americans does not get enough sleep; globally, up to 45 percent of the population doesn’t.
1 In the past few years, the rise of smart watches, fitness trackers, and other consumer wearables has made it possible to monitor sleep remotely at scale. The information from these devices is yielding insights that can be used to better understand sleep and find ways to counter sleep loss. Sleep tech is now a growing...
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