HealthIT Answers November 19, 2023
The use of tracking technology in healthcare continues to garner a lot of attention. The issue first came to the fore in 2022 following an expose that discovered a large majority of hospitals and health systems across the country included Meta Pixel on their websites in numerous different places. Since the initial revelation around the scope of tracking technology deployment, a lot of action has occurred on a variety of fronts, which pushes a viewpoint that tracking should not be done and will only cause headaches.
The First Response: OCR Guidance
After the initial outcry from the report and then class action lawsuits being filed across the country, the Office for Civil Rights put its stake in the ground on...
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