Forbes September 13, 2018
Health care consumers have been routinely sacrificing their health and longevity by delaying and avoiding care due to the escalating costs of high-deductible health plans (HDHPs). Miraculously, however, the tides are turning, and we’re witnessing a vital and positive shift in health care consumer behavior with the surge in well-being programs.
Well-being programs, in essence, were designed to establish and reinforce positive behavior change. With the guidance of virtual wellness coaches, biometric screenings, holistic educational resources and incentive options, companies that implement well-being programs often boast decreased health care costs and healthier employees.
According to “The 8th Annual Industry Pulse Report,” released by the HealthCare Executive Group and Change Healthcare, 25.4% of respondents listed “incentives” as the key to encouraging...
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