Forbes January 22, 2025
Ahead of Galaxy Unpacked, the launch of the Galaxy S25 family and the reveal of the next generation of Galaxy AI, I sat down with Annika Bizon, Senior Director of Marketing and Omnichannel, and Head of Ireland – MX Division) and Kadesh Beckford (Smartphone Specialist Product Manager) to talk about Samsung’s new hardware and partnership, updating Galaxy AI for 2025, and the real-world impact.
Samsung Galaxy S25 And Qualcomm
This year, Samsung has made the decision to use Qualcomm’s SnapDragon chipset across the entire range, in contrast to previous years when several variants used Samsung’s own Exynos chipsets. Developers from Samsung and Qualcomm have worked together on an exclusive chipset; the 8 Elite For Samsung.
“We needed that cross-collaboration, “said...
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