HIT Consultant June 18, 2024
What You Should Know:
– Salesforce announced the general availability of Life Sciences Cloud, a platform for pharmaceutical (pharma) and medical technology (medtech) organizations to help personalize patient and healthcare professional (HCP) engagement and streamline clinical operations with data, automation, and trusted AI.
– By harnessing the power of AI and automation, it empowers pharma and medtech companies to streamline operations, improve patient care, and ultimately accelerate the development of life-saving treatments.
The Challenge: Time-Consuming Trials and Patient Drop-Off
Recruiting participants for clinical trials is a notoriously cumbersome process, often taking up to one-third of a study’s duration. Shockingly, 80% of trials fail to enroll enough patients, leading to delays and inflated costs. Even after a drug reaches the...