MedCity News July 24, 2024
Misinformation and disinformation are rampant, placing companies under unprecedented pressure to preserve their reputation. Here are some steps to protect your company’s reputation.
It’s difficult to argue with the belief that a company’s reputation is one of its most valuable assets. A bad reputation can damage trust and negatively impact profits. On the other hand, a good reputation can help a business attract new customers, hire better employees, stand out from competitors and positively impact revenue. One of the central challenges in building and maintaining a strong reputation stems from the information we’re consuming, as it is all too often clouded by disinformation. Misinformation and disinformation are rampant, placing companies under unprecedented pressure to preserve their reputation. Today’s increasingly complex...
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