Research: More People Use Mental Health Benefits When They Hear That Colleagues Use Them Too

Harvard Business Review April 22, 2024
Laura M. Giurge, Lauren C. Howe, Zsofia Belovai, Guusje Lindemann, Sharon O’Connor

Summary: Novartis has trained more than 1,000 employees as Mental Health First Aiders to offer peer-to-peer support for their colleagues. While employees were eager for the training, uptake of the program remains low. To understand why, a team of researchers conducted a randomized controlled trial with 2,400 Novartis employees who worked in the UK, Ireland, India, and Malaysia. Employees were shown one of six framings that were designed to overcome two key barriers: privacy concerns and usage concerns. They found that employees who read a story about their colleague using the service were more likely to...

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