Healthcare Innovation January 18, 2026
Pietje Kobus

New FinThrive report shows that hospitals are focusing on investing in automation, AI, and vendor strategies to improve revenue cycle management and enhance the patient financial experience

Key Highlights

  • AI and automation are now the top investment priorities for RCM leaders, especially in prior authorization, denials, and clinical documentation.
  • Patient experience has become the leading organizational goal, surpassing revenue growth and cost reduction, reflecting a patient-centric approach.
  • Over 70 percent of respondents plan to reduce reliance on third-party vendors and consolidate RCM vendors within three years, emphasizing strategic partnerships.
  • Most organizations are shifting from experimentation to enterprise-scale deployment of automation and AI solutions in revenue cycle management.
  • Recent cybersecurity disruptions have prompted 85 percent of organizations to change their...

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Topics: AI (Artificial Intelligence), Provider, RCM (Revenue Cycle Mgmt), Survey / Study, Technology, Trends
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